Tropes are having their moment in the limelight, but are they really that important?

Do you have a book coming out soon? Check the following list of launching to-dos and add what you like to your plan.

Author Lisa Turner discusses an alternative to marketing.

If I say the words “A10 Algorithm” does it mean anything to you? If you’re selling books, it should.

Bookbub unleashes a new promotional opportunity.

For the past four years and four months, I’ve submerged myself in the self-publishing (SP) world, and I have to say that I’ve noticed some significant changes taking place, and I’ve made some interesting observations over that time.

I needed help, and I didn’t have the time or money to hire a marketing expert or learn how-to from a book. So … I reached for AI.